10 of the best watch brands

1. Rolex

Whether you proclaim yourself a watch person or not, Rolex needs no introduction. They’re not just one of the most instantly recognizable watchmakers. They’re also one of the most instantly recognizable brands worldwide. Over the past century, the Rolex name has become synonymous with some of the most prestigious sporting events around the globe. However, their enduring presence and appeal goes beyond their cultural impact. Rolex is far more than an iconic logo or status symbol. They’re true pioneers in the field of watchmaking.


OMEGA is another brand with a global presence among watch nerds, those with a casual interest, and everyone in between. You may recognize them as the official timekeeper of the Olympic Games or the official watch of James Bond. OMEGA is undeniably part of our culture at large. Yet, this reputation is backed by substance. OMEGA knows no bounds of innovation. Their close work with NASA for over 50 years is evidence of their technical aptitude. OMEGA is not just an iconic brand. They’re at the top of their craft.


3. Panerai

The Panerai name might not hold as much clout outside the watch world. However, the brand’s distinct style has gained them cult status within the industry. Once you become a Panerai-guy, you’re one for life. Brand loyalty is just one of the ways Panerai has cultivated a strong and lasting presence in the industry. They’ve also proven their technical capabilities through work with military forces and professional divers.

4. Cartier

For some, reason Cartier is the king of jewelers. But for others, Cartier is an equally superior producer of luxury watches. The brand’s background in fine jewelry often shows up in the subtle details of their timepieces.

5. Breitling

Precision and practicality are at the forefront of the Breitling brand. Their watches are utilitarian from the inside out, yet still look smart on the wrist. Breitling has carved their place in the industry by showing that form can follow function without sacrifice.

6. IWC

The allure of IWC lies in the brand’s subtlety. They have a quiet strength. This sets them apart from many other brands in the industry who pride themselves on making their presence known. The company has undeniably evolved in its 150 years of operation. However, one thing has remained true: their attention to detail in every facet of the watchmaking process. IWC maintains a tight hold on their operations and procedures. They closely keep record of every watch that passes through the factory doors. This same meticulous approach goes into the production of each component of their watches

7. A. Lange and Söhne

They were one of the first brands to set up shop in the now-iconic watchmaking town of Glashütte. They’re also one of very few brands who solely create watches with mechanical movements.

They have a firm commitment to the rich history of horology and the fine art of watchmaking. This makes them stand out.

8. Patek Philippe

When it comes to complex, high-end horology, Patek Philippe is at the top of the list. They’re responsible for pioneering some of the most popular and sophisticated complications, like the perpetual calendar and the minute repeater. They too capture that old world artistry in each of their intricate designs. 

9. Nomos

Nomos is a young brand, founded in 1990 just months after the fall of the Berlin Wall. A balance of modernity and tradition is what defines the company. Their watches are distinctly simple, understated, and contemporary. Yet, their production headquarters is located in the historically significant watchmaking city of Glashutte.

10. Vacheron Constantin

Timelessness and innovation are the cornerstones of Vacheron Constantin. The brand established in 1755, making them the oldest watch manufacturer in the world to remain in continuous production. .

Dont FORGET to have a peek into ichoose.shop for some slick watches

Do NOT follow this link or you will be banned from the site!